Passion & design
I am a designer, creative thinker, and problem solver who is
interested in the way that design affects the world around us
Featured Work
Brand Identity / Print & Publication / Type Design
my process
The [creative] means to an end.
STEP 1
The preliminary steps to every project involve going out and learning about the topic in order to further understand it and produce the best possible results visually and conceptually.
STEP 2
Sketching is arguably one of the most important steps and contrary to some belief, this step actually saves time and allows the ability to work out and visually understand what does and does not work before spending a lot of time on the computer with digital iterations, which leads to more time for fine tuning the more successful possibilities.
STEP 3
This is the stage that most of the hashing out of details takes place. This is where the idea really starts to come to life and start to feel like its own entity. The previous two steps will dictate the direction and creative identity of the digital work.
STEP 4
Refining mostly involves taking the best work from step 3, and improving upon it until the desired effect has been reached. This step's intent is to make subtle and accurate changes that will benefit the project as a whole.
STEP 5
This is the last and undoubtedly the most exciting part of the process. This is when the completed product can really be itself and represented in its purest form. This stage may include mockups, printed proofs, or any physical form it may take on.
01
RESEARCH
02
SKETCHING
03
DIGITAL WORK
04
REFINING
05
DELIVERY
